Paul Helge

Swedish · Nordics & Baltics

Paul Helge
Petersen

Precision, from the pass to the prompt.

I trained in kitchens that shaped the New Nordic movement — precision, hyper-seasonal thinking, and high performance under pressure as the default mode. That same standard now sits in my work with language models.

I rate Swedish LLM responses, evaluate generated images, and hold quality when the output has to be right. More than ten thousand model texts annotated. Four Scandinavian languages in live support. A native Mac automation app under GhostBits.

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Paul Helge Petersen, portrait
Anno 1992Swedish citizen
Model texts rated
10,000+
Languages in production
4
Years in service & craft
12+
Kitchen to code
2012–now

Currently

  • AI evaluation & Swedish LLM rating
  • GhostBits — native macOS automation
  • UX/UI design studies

01 — Selected work

Personal projects

01

GhostBits

2025– · In build

Native macOS app

A self-contained menubar automation mothership: a Hammerspoon fork with SwiftUI settings, bundled spoons, and an Automation Manager that non-scripters can live in.

  • Single-process Settings and Automation Manager — spoons, hotkeys, recipes, console.
  • Dual-mode web automation: in-browser TypeScript and on-device accessibility, Safari first.
  • Config layering from bundled defaults through ~/.ghostpal, with a cutover path from Hammerspoon.
  • Roadmap: userscripts, schedule and page-match triggers, plugin marketplace once install is real.
  • Swift
  • SwiftUI
  • Lua
  • Hammerspoon
  • Safari

02

SkemyBits Suite

2025 · Shipped for personal use

Lua automation

A modern Hammerspoon config written as a suite: timed pointer recipes, a delayed-click countdown, and a categorized app launcher with usage ranking.

  • Ghoststrike — background pointer workflows with a live status badge and audible cadence.
  • TimeClick — chooser-based delay, floating countdown, calibrated click, chime on complete.
  • AppNavigator — catalogued launcher with drag-and-drop categories and filesystem watchers.
  • Lua
  • Hammerspoon
  • macOS

03

Crosshair Design System

2026 · Written

UI specification

A ten-archetype reticle guide for HUD and targeting interfaces — geometry, stroke logic, dynamic expansion, and the ergonomics of a sight picture.

  • Pixel-grid construction, concentric rings, stadia marks, and inward-vector focus frames.
  • Dynamic accuracy expansion, contrast palettes, MRAD/MOA subtension, FFP vs SFP scaling.
  • Written as an illustration standard, not a moodboard — each archetype has a job.
  • Vector
  • HUD
  • Figma
  • SVG

04

eqMac translations

2026 · Contributing

Open source

Localization work on the open-source macOS audio equalizer — the same ear for detail, applied to interface copy.

  • Contributing translation strings for a widely used Mac audio tool.
  • Fits a broader practice of making precise software feel native in Scandinavian languages.
  • Localization
  • macOS

02 — Path

Experience

2024 — present

AI evaluator & trainer

Steldia Services · Mindy Support · Remote

Multilingual annotation specialist for LLM rating, fine-tuning signals, and generated-image evaluation — Swedish first, with the kitchen habit of catching what others miss.

  • Reviewed and annotated 10,000+ AI-generated texts, including transcripts.
  • Swedish LLM response rating, proofreading QA, fact-checking, and general research.
  • Generated image evaluation, text/image editing, and creative writing for model training.
  • Prompt engineering to surface harmful content so safety data stays honest.

2024

Google Ads campaign consultant

Teleperformance · Barcelona

B2B outreach and onboarding for Google Ads as a service — agencies and SMBs, cold conversations that had to become working campaigns.

  • Determined client type, built relations, and onboarded the platform end to end.
  • Integrated Google Tag Manager so conversion tracking actually fired.
  • Lead-to-conversion rates lifted by at least 20% on average for onboarded accounts.

2023 — 2025

Customer service specialist

Freetrailer Danmark A/S · Copenhagen

Trailer rental support across Sweden, Norway, and Denmark — four languages, partner warehouses, and the unglamorous work of keeping the product moving.

  • Resolved 90+ tickets a day in Swedish, Norwegian, English, and Danish.
  • Translated company texts and standard letters; top-rated feedback on empathy and speed.
  • Worked the admin system and support platform as daily instruments, not obstacles.

2017 — 2023

Sales & product advisory

Pierias / Nordic Bee · Wavecrest / Nespresso · Stockholm · Denmark

Face-to-face product work after leaving the kitchen: wholefood supplements in Hötorgshallarna, then Nespresso machines sold entirely in Danish.

  • B2B to Coop and ICA warehouses and B2C market sales through the Covid years.
  • On-site logistics, packaging, supply, label design, and quality control.
  • Nespresso advisor for Wavecrest — a new language, a rare SKU, and daily travel between sites.

2012 — 2022

Sous-chef · chef de partie · pâtisserie

Bloom in the Park · Silo · Studio · Spritmuseum · Sweden · Denmark

A chef’s career in the rooms that made New Nordic cuisine a world language. Peak in 2016 as sous-chef at a Michelin-starred restaurant. Returned to the pass at Silo in Copenhagen after moving to Denmark.

  • Pâtisserie contest winner; graduated second in a professionsbachelor class.
  • Worked alongside chefs from the generation that founded Noma and defined the movement.
  • Stress, brigade, and craft as a long education in making the plate — and the team — hold.

03 — Formation

Education

2025 —

UX / UI design

Professional certificate

In progress — interface craft as the next instrument after the knife and the model.

2023 — 2024

Geographic Information Systems

University of California, Davis

Specialization in GIS — spatial data as another way of seeing a territory.

2022 — 2024

Supplementary graduate courses

Frederiksberg VUC & STX

Danish literature, history, design and architecture — opening a Danish university path.

2013 — 2015

Nordic gastronomy & wine

Akademi Båstad Yrkeshögskola

Professionsbachelor in culinary arts and modern gastronomy. Pâtisserie contest winner; second in class.

2009 — 2012

Social & natural science

Magelungens gymnasium

Upper secondary, Huddinge.

04 — Instruments

Languages & skills

SwedishNative
EnglishFluent · C2
DanishFluent · C1
NorwegianGood · B2
GermanBasic

Evaluation

  • LLM response rating
  • Swedish-language QA
  • Fact-checking
  • Safety / red-team prompts
  • Generated image evaluation
  • Proofreading

Craft

  • Creative writing
  • Text & image editing
  • UX / UI studies
  • Graphic design
  • Localization

Systems

  • Lua
  • Basic coding
  • Hammerspoon
  • macOS automation
  • Command line
  • Google Ads / GTM

Service

  • B2B outreach
  • Platform onboarding
  • Multilingual support
  • Performance under pressure

05 — Close

Open to work that values craft, languages, and judgement.

A decade on the pass taught me that excellence is a habit, not a mood. I brought that habit into AI evaluation, multilingual service, and the software I build for myself.

paulhelge92@icloud.com +45 91 80 86 36 LinkedIn